How to Provide Exceptional Customer Support to Grow Your BigCommerce Store
Customer service is an essential part of any successful eCommerce store. With intense competition growing, providing excellent customer support can help differentiate your business and build customer loyalty to grow your BigCommerce store. In fact, a study by American Express found that 90% of Americans consider customer service when deciding to do business with a company.
If you run an online store on BigCommerce, there are plenty of ways to provide great service to your customers. Here are some tips on how to do it:
1. Offer a variety of support channels
One of the best ways to provide top-notch customer service is to offer multiple support channels. This includes emails, phone calls, live chat and social media. Multi-channel customers can choose their preferred mode of communication and you can reach them on their preferred platforms.
2. Reply
It doesn’t matter which support channel you use. Responsiveness is important. Customers expect quick responses, and slow responses can leave a bad impression. A quick response also shows that you appreciate their time and business.
3. Provide self-help resources
Providing self-help resources such as a knowledge base, FAQ section, or video tutorials can help customers troubleshoot issues on their own. It doesn’t just improve the customer experience. It also reduces the workload for your support team.
4. Train your support team
Your support team is the face of your business when it comes to customer service. Make sure they are well trained, knowledgeable, and ready to answer customer questions and concerns.
5. Check customer reviews
Keeping track of customer feedback is essential to providing better service. Track customer complaints, suggestions, and feedback to identify areas for improvement and act on them.
By following these best practices, you can provide excellent customer service on your BigCommerce store, which results in happy customers and increased sales.
Visit the BigCommerce website to learn more!
To learn more, check out this post: What is BigCommerce?
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